When news broke that Blossom was opening a Fast Food café in Chelsea, I couldn’t contain myself. I went from mild mannered and stoic to Tom Cruise on Oprah’s couch within a matter of minutes. When I found out that Blossom Restaurant and Cafe Blossom Co-founder Pamela Elizabeth’s aim was to pepper New York City with a slew vegan fast food cafes and kiosks, I went Double Rainbow. After all, Blossom is delicious!

Here’s the skinny straight from the press release:

The newest member of the Blossom family will be named Blossom Du Jour, and the mission statement is simple: to offer delicious, healthy, quality food to the masses at an affordable price. “Imagine seeing vegan fast food cafes all over like you see Chipotle or Hale and Hearty. Healthy food options are surprisingly limited, even here in New York City. There’s a need, and there’s definitely demand for food like this. We’d like to see if we can change the reputation of the phrase “fast food”,” says Elizabeth. “It’s clearly time for a new day!”

Blossom Du Jour’s menu will include fresh juices, sandwiches, wraps, salads, raw, gluten- free and soy-free options, baked goods and soft serve ice cream. Delivery will be available from morning until evening, seven days a week.

Blossom Du Jour is set to open on September 22nd; the first location will be located in Chelsea at 174 Ninth Avenue (between W 20th and 21st street).

5 Comments

1. 
   Comment by

   ashley

   on August 18, 2010 at 10:33 am #

   Double Rainbow All the Way Across The Sky! (almost a triple rainbow)

   Cannot wait! Can they do the “crab cakes” To Go please?!

2. 
   Comment by

   Melisser

   on August 18, 2010 at 10:34 am #

   This is RAD! I can’t wait to come back to NYC in November and try it!

3. 
   Comment by

   amethystmarzipan

   on August 18, 2010 at 3:20 pm #

   Yes!!!!! Next up: world domination?! So amazing!!!

4. 
   Comment by

   jesse.anne.o

   on August 18, 2010 at 9:58 pm #

   This is in my work vicinity, so I am pleased. Totes pleased.

5. 
   Comment by

   vegan zagats

   on August 19, 2010 at 11:25 am #

   You forgot to mention that Pamela’s Ex and co-owner in Blossom, Ronen Seri, is opening V-Note. Slated to open the 10th of September, it will be a vegan tapas bar in the space formerly occupied by the third Blossom restaurant, Blossom Bistro. @ 1522 First Ave btw 79th and 80th. Plans are to stay open to 12!